Realtor.com Launches New App with Super Bowl Ads
Over 100 million viewers tuned in on Sunday, February 7th for the Super Bowl 50 as the Denver Broncos faced the Carolina Panthers and came out on top!
Along with the game, football fans viewed the year’s most anticipated commercial advertisements. Overall, we felt the ads this year were a bit lackluster but we did spot one fun (and familiar) ad that showed up during the PreGame. Piggybacking off of the success of their latest web series featuring Elizabeth Banks, realtor.com tapped into the Emmy-nominated actress yet again for their new "Real Estate in Real Time" campaign to introduce their new mobile app.
The app offers users the ability to search realtor.com®’s home listings, locate foreclosure deals and keep informed about price reductions with the most listings updated every 15 minutes on average, and graduate to a smarter home search with true search by school functionality.
Check out the two commercial spots:
App Features
-
Real Estate. Search smarter with real estate’s most accurate home listings and never miss a thing with real-time updates.
-
Rentals. Browse rentals and apartments by the features that matter most.
-
Mortgage & Finance. Understand exactly what you can afford, and see your monthly payment with our easy-to-use financial tools.
-
Doorsteps Swipe™powered by realtor.com®. Learn what you like, narrow down your options, and understand what's really important to you.
-
Express. Find homes and open houses for sale in your area fast. With a beautiful, simple interface and 15-minute listing updates, the app makes it quicker and easier to do a home search in your area so you can master your real estate destiny.
